Volkswagen Beetle, produced so that every German could own a car, is indisputably the best-selling car in the world, selling a total of 21.5 million vehicles between 1938 and 2020.
Ferdinand Porsche, who rolled up his sleeves for a cheap, practical car in 1931, gained a reputation as the best engineer in the world with his work at Mercedes Benz then. For Volkswagen Beetle, today's Wolfsburg established Europe's largest automobile factory, and a brand called "Volks-wagen" (people's car) was established here.
After the work done between 1932-1938, the Volkswagen Beetle as we know it emerged and was presented this car to the public on May 27, 1938. It was launched in German as KFD Wagen (Kraft Durch Fraude) and in English as "Strength through Joy Car."
In 1948 Heinz Nordhoff became general manager of "Volkswagen" and rolled up his sleeves for a new Volkswagen Beetle. After this date, the Beetle was produced regularly until 2003.
Volkswagen Beetle, whose 1000th was produced in 1946, reached a production figure of 1 million in 1954. Between 1957 and 1963, it increased its sales from 100 thousand to 400 thousand. One of every three cars on the street in West Germany was a Volkswagen Beetle.
What has made the Volkswagen Beetle the world's most famous and best-selling car is undoubtedly its American adventure. Thanks to the advertisement for "Think Small," which was shown as the best advertising campaign in the world, Volkswagen Beetle's fame crossed continents.
The legend of rock & roll music Elvis Presley was a car enthusiast. He bought himself a used Volkswagen Beetle when he was sent to Germany for military service. Thus, America with the Volkswagen Beetle thanks to him.
Although it is funny that the Volkswagen Beetle design is compared to a turtle among people in many countries, the number of its fans has reached millions.
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