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About Sephora - Buy Makeup, Cosmetics, Hair & Skincare

Shop beauty products & earn rewards with Sephora! Try on makeup and discover the best in beauty shopping, skincare, fragrance & more from your favorite brands.

Use digital makeovers to try out the latest styles and looks. Virtual makeup lets you find the perfect foundation, palettes, lipstick and more for your personal style. Buy makeup you love right from the app!

Buy makeup from Tarte Cosmetics to FENTY BEAUTY and Dior. Sephora has the best beauty brands for all your needs. Get makeup tips from our cosmetics experts and seriously glow this season! ✨

Makeup, skincare & beauty products - 5 reasons you’ll love to do your beauty shopping with us:
💫 Virtual makeover: Have a virtual makeover with a few simple taps
💌 Beauty rewards: Join Beauty Insider, our free rewards program!
💅 Hair & nails: Discover nourishing hair masks, everything you need for nails & so much more
💄 Makeup tips: Scan products in-store to receive ratings & product reviews, so check out the hottest brands like Dior, FENTY BEAUTY and Tarte Cosmetics!
😍 Fragrance: Discover seductive or fresh new perfumes from designers, luxury fashion houses & your favorite brands

Go makeup shopping, buy the hottest cosmetic products, start a new skincare routine & find expert beauty products, style advice & tips for your makeup shopping. From hair to makeup, nail art & fragrance - we have your beauty shopping needs covered from head to toe!

Sephora Virtual Artist has professional advice & fresh new makeup tips tailored to your style.

SKINCARE
• Skincare products best suited to your skin type
• Skincare treatment: Protect your skin with the best SPF, or treat acne, dryness & pores with our top-rated products
• Buy skincare brands like Kiehl’s, Dior & many more!

MAKEUP SHOPPING
• Cosmetics, fragrance, hair & nails offers in the palm of your hand
• Buy beauty products from top makeup brands like Tarte Cosmetics, FENTY BEAUTY by Rihanna, Dior & many more!
• Makeup shopping made simple: browse palettes, fragrance mini sizes & value sets to suit your beauty budget shopping
• Makeup tips as if you went to cosmetology school

HAIR PRODUCTS
• Tools to style & treat your hair for effortlessly luscious locks
• Hair spa: Try conditioners & hair masks from bestselling brands like Ouai, Briogeo, Olaplex and many more
• Shop hair care gifts in beautifully packaged sets

FRAGRANCE
• Fragrances for him or her, beautifully packaged and available from Sephora
• Find fragrance favorites or try something new - explore all our fragrance families: floral, fresh, warm & spicy, and earthy & woody

TRY ON MAKEUP
• Virtual makeover on the go: Instantly try on lip, cheek & eye makeup products. Try the Stunna Lip Paint by FENTY BEAUTY!
• Try on makeup and buy looks created by Sephora experts for your makeover
• Makeover and makeup tips to suit your style from the Virtual Artist

BUY MAKEUP & EARN REWARDS
• Shop with Sephora & earn beauty rewards
• Sephora will send you makeup gifts on your birthday!
• Beauty Rewards Bazaar: Redeem your points on whatever you want

FOUNDATION FINDER
• Beauty comes in many styles - glow, matte, natural finish? Whatever result you are after, you’ll find the perfect product with our simple Foundation Finder.
• Try on makeup and find the product of your dreams in just 2 minutes.

SEPHORA SUBSCRIPTION BOX
• Discover Play! by Sephora, & receive six beauty & makeup samples, a Play! book of tips & tricks, as well as a Play! pass for in-store learning.

HAPPENING@SEPHORA
• Find beauty classes at stores near you, services & announcements.

Get Beauty Insider-only offers, exclusive products, makeup tips, rewards & more. Check Sephora’s sale for a beauty steal, reorder your last purchase or check the stock availability at your local store while on the go.

Book a custom makeover at your local Sephora Beauty Studio, straight from your phone. Download this beauty app now for the best shopping experience.

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Frequently Asked Questions(FAQ)

What is Sephora?

Sephora is a beauty shopping app where you can buy makeup, cosmetics, hair and skincare products from your favorite brands.

What are some of the features of Sephora's app?

You can use the digital makeovers to try out the latest styles and looks, join the free Beauty Insider rewards program, discover nourishing hair masks, buy skincare products best suited to your skin type, buy beauty products from top makeup brands, find fragrance favorites, and try on makeup.

What brands can you buy from Sephora?

You can buy makeup from Tarte Cosmetics to FENTY BEAUTY and Dior, and skincare brands like Kiehl’s and Dior.

How can you earn rewards with Sephora?

You can join the free Beauty Insider rewards program and earn beauty rewards for shopping with Sephora. Sephora will also send you makeup gifts on your birthday, and you can redeem your points on whatever you want through the Beauty Rewards Bazaar.

What is the Sephora Virtual Artist?

The Sephora Virtual Artist provides professional advice and fresh new makeup tips tailored to your style, and offers virtual makeovers on the go.

What is the Foundation Finder?

The Foundation Finder is a tool that helps you find the perfect product for your skin type and desired finish, such as glow, matte, or natural.

What is Play! by Sephora?

Play! by Sephora is a subscription box where you can receive six beauty and makeup samples, a Play! book of tips and tricks, and a Play! pass for in-store learning.

Can you book a custom makeover at a Sephora Beauty Studio?

Yes, you can book a custom makeover at your local Sephora Beauty Studio straight from your phone through the Sephora app.

What is Happening@Sephora?

Happening@Sephora is where you can find beauty classes at stores near you, services, and announcements.

Are there any exclusive offers or products for Beauty Insiders?

Yes, Beauty Insiders can get exclusive offers, products, makeup tips, and rewards through Sephora.
author
Easy to shop and simple checkout :)
Maggie Elbaum
author
Great app and user friendly
Solangge Endara
author
Good stuff
Kaylinz33
author
I love this it's very helpful when you can't make it to the store and great deals 😊❤️
Miss Robinson
author
Great
Chris Jordan
author
Easy to use, and I really appreciate the shade finder feature! It's hard enough for me to pick my correct shade in person, so it's nice that I can find one that matches based on what I've used before.
Tsuna_Fish