Why your app needs a privacy policy
Google Play asks for a privacy policy link for every app, and the App Store asks for one for every app. Without it you can't publish, and a policy that doesn't match your Data safety form or App Privacy labels is a common reason for rejections and warnings. Laws such as the GDPR in Europe and the CCPA in California also require you to explain what data you collect and why.
How the generator works
- Start from your store listing (optional): we read your Google Play data safety section and permissions, or your App Store App Privacy labels, and tick the matching data types for you.
- Answer four short steps: your app and contact details, the data you collect, your SDKs and services (AdMob, Firebase, RevenueCat and more), and your audience and the laws you want covered.
- Copy or download the policy as HTML, Markdown or text, or save it to your free AppPage site in one click.
What the policy covers
- The information you collect, and which parts need the user's permission
- How you use it and which third-party services receive it, with links to their policies
- Advertising and how users can opt out of personalised ads on Android and iOS
- Sharing, data retention, security and account deletion
- Children's privacy (COPPA and Google Play's Families Policy)
- Rights under the GDPR, the CCPA and, optionally, Türkiye's KVKK
Keep it up to date
Update the policy whenever you add an SDK, start collecting new data or change what you do with it, and keep it consistent with your Data safety form and App Privacy labels. Come back to this page: your last answers are saved in your browser.
Get a free privacy policy URL
Google Play and the App Store want a public web address for your policy, not a file or a document link. If you don't have a website:
- Create a free account and find your app on Google Play or the App Store (or start a site for an app that isn't out yet).
- Fill in this generator and click Save to my site.
- Your policy is live at
https://yourapp.apppage.net/privacy-policy, and your site's footer links to it. - Paste that address into the stores (below). When you change the policy here and save again, the same address shows the new version: no need to update the stores.
The page is plain and fast, works without JavaScript, and has no ads, so store reviewers can open it from anywhere. The same site can also host your app-ads.txt.
Where to add the link
- Google Play Console: Policy and programs › App content › Privacy policy.
- App Store Connect: your app › App Privacy › Privacy Policy URL.
- Inside the app: a link in the settings or on the sign-up screen.
Need terms of use too?
The terms and conditions generator writes the rules for using your app (license, purchases and subscriptions, user content, App Store EULA terms) and saves them to your site's /terms page.