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Screenshots

  • Pura: Ingredient Label Scanner screenshot 1
  • Pura: Ingredient Label Scanner screenshot 2
  • Pura: Ingredient Label Scanner screenshot 3
  • Pura: Ingredient Label Scanner screenshot 4

About Pura: Ingredient Label Scanner

Pura checks every product you bring home against your own standard. Tell Pura what matters to you and who you choose for: you, your partner, your kids. Pura turns your answers into your standard and checks food, skin care, supplements, cleaning and baby products against it. Snap the ingredient list on the back and Pura tells you if it fits. Store brand, no barcode, brand new? If an ingredient list is printed on it, Pura can check it. WHAT PURA DOES - Checks every label against your own standard, not a general score. - Knows the hidden names: tahini for sesame, malt extract for gluten, whey for dairy, and many more. - Shows "may contain" and "made in a facility" lines and names each one. - Keeps one standard for your whole household, so you can check a product for your child or partner. - Shows the exact words it found on the label, so you can check the line yourself. - Tells you when nothing on your list is in the ingredients it read. - Answers follow-up questions about a product. YOUR FIRST CHECK IS INCLUDED Your first product check happens during setup, before you pay anything. After that, Pura membership (yearly or weekly) keeps every product checked: 250 product checks every 30 days. Prefer no subscription? A one-time pack of 25 checks is available. Prices are shown in the app before you pay. You pay through Apple and can cancel any time in Settings. ABOUT YOUR RESULTS Pura checks what is printed on the label you photograph. Labels can be incomplete or hard to read, and Pura can make mistakes, so always check the packaging too. A label check can't rule out an ingredient that isn't printed, or cross-contact. Pura gives information, not medical advice, diagnosis or treatment. Payment is charged to your Apple Account at confirmation of purchase. Subscriptions renew automatically unless canceled at least 24 hours before the end of the current period. Your account is charged for renewal within 24 hours before the end of the current period. Manage or cancel your subscription in your App Store account settings. Privacy Policy: https://pura.to/privacy Terms of Use: https://pura.to/terms Apple Standard EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

What’s new

Version 2.1.0 · Updated October 18, 2026

A new Pura, built around your standard. Tell Pura what matters to you and who you choose for. It turns your answers into your standard and checks every product against it: food, skin care, supplements, cleaning and baby products. Your first check happens during setup, so you see how it works right away. Ingredients often hide under other names. Pura knows them and shows you the exact words it found on the label. Also new: clearer camera guidance when a photo is blurry or shows the front of the pack, faster first checks, and many fixes.

App privacy

The developer, ASLI DANE KARTAL, reported these privacy practices to Apple.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Purchases: Purchase History
  • Identifiers: Device ID
  • Usage Data: Product Interaction, Advertising Data

Data Linked to You

The following data, which may be collected and linked to your identity, may be used for the following purposes:

  • Purchases: Purchase History
  • Identifiers: Device ID
  • Usage Data: Product Interaction, Advertising Data
  • Diagnostics: Performance Data, Other Diagnostic Data

Used for: Third-Party Advertising, Developer’s Advertising or Marketing, Analytics, App Functionality

Data Not Linked to You

The following data, which may be collected but is not linked to your identity, may be used for the following purposes:

  • Health & Fitness: Health, Fitness
  • User Content: Photos or Videos, Other User Content

Used for: Product Personalization

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