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  • Norm: Personal Health Coaching screenshot 1
  • Norm: Personal Health Coaching screenshot 2
  • Norm: Personal Health Coaching screenshot 3
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About Norm: Personal Health Coaching

Norm is designed to help you live a longer and healthier life. We focus on lasting behaviour change through developing new habits, accountability, and providing guidance. Norm believes in improving the wellbeing of as many people as possible. Work one-on-one with a health coach to create a personalised weight loss plan that is built around your existing lifestyle and habits. Your coach will work with you through your journey to monitor progress and adapt your plan as needed. This is your plan, designed to work at your own pace. Receive custom nutrition plans that respect your dietary needs, taste preferences, and work schedule, helping you maintain a balanced diet anywhere, anytime. Break free from fitness barriers with personalized workout routines. Our exercises are adaptable, require no equipment, and can seamlessly fit into your workday. Here is what you will get with Norm: • A personal certified health coach that is selected for you based on your needs • One-on-one support when you need it, through secure messaging, video chat, and voice calls • Regular check-ins with your coach to promote accountability and keep you on track • Access to a supportive community of like-minded individuals who are also on a journey to permanent weight loss • Food logging to easily monitor meals with photos • Professional nutrition information and guidance from our certified doctors, health coaches, and trainers • Interactive and easy to use workouts delivered to your phone • Connect with Apple Health app to update your metrics instantly On average, Norm users who commit for 12 weeks see weight loss of 10-12 pounds. Sign up today, and join our community of Norm users dedicated to losing weight and improving their long term health.

What’s new

Version 3.41.1 · Updated May 26, 2025

Fixes and improvements.

App privacy

The developer, X Medical Ltd, reported these privacy practices to Apple.

Data Linked to You

The following data, which may be collected and linked to your identity, may be used for the following purposes:

  • Health & Fitness: Health, Fitness
  • Location: Precise Location
  • Contact Info: Email Address, Name
  • User Content: Photos or Videos
  • Diagnostics: Crash Data
  • Identifiers: User ID, Device ID

Used for: Analytics, Product Personalization, App Functionality

Data Not Linked to You

The following data, which may be collected but is not linked to your identity, may be used for the following purposes:

  • User Content: Other User Content
  • Diagnostics: Performance Data

Used for: Analytics, Product Personalization, App Functionality

Alternatives to Norm: Personal Health Coaching

Looking for apps like Norm: Personal Health Coaching? Here are 6 similar apps on the App Store. The highest rated is Soulfire Movement (5.0/5), and all 6 are free to download.

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