DIY Finance

DIY Finance™ in 100 Words: Let’s be real—not everyone is ready for this challenge. But with the right mindset, you are. Start by writing your money mission statement to clarify your values and set clear goals. Erase debt by earning more, tracking spending, and living within your means. Begin auto-investing early and maximize employer matching. Work toward homeownership to build equity, create forced savings through mortgage payments, and diversify your savings. It’s a journey, not a race—so take care of yourself, offer help, and ask for help when needed. Keep moving forward, one smart step at a time—and build a future you truly own.

Let's Create One Million Millionaires by 2040: As many of us learned the hard way, compounding interest and penalties make it way too easy to spiral into debt. Americans deserve better - not unhealthy debt levels and financial stress.

The DIY Finance Score is a new way to track your financial well-being, built on a multi-factor model designed for real people with real goals. Instead of relying on just one score—like a credit score—the DIY Finance Score looks at multiple dimensions of your financial life: your income, spending, debts, assets, and goals. Each month, the score provides a directional look at whether you're trending toward financial well-being or away from it—so you always know where you stand, and what next steps you should consider taking.
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A Multi-Factor Model for Real-Life Finances

Traditional financial tools often isolate single data points—like how much you earn or owe. But real financial wellness is more dynamic. That’s why the DIY Finance Score is powered by a multi-factor model that reflects your full financial picture. This includes:

- Credit Access – Are you able to borrow responsibly at favorable terms?
- Income Level – How stable and sufficient is your income, adjusted for cost of living and placed on an index?
- Debt-to-Income Ratio (DTI) – What percentage of your income goes toward debt?
- Savings or Investments-to-Income Ratio (SI/TI) – What percentage of your income goes toward savings or investments?
- Monthly Spending Level – How much do you spend each month, and how does that compare to your income and/or others in your peer group?
- Assets Level – What have you accumulated (e.g., cash, retirement, investments), normalized on an index? How favorable is this asset level within the context of your current spending and age?
- Net Worth – The bottom line: assets minus liabilities.
- Personal Goals – Your individual objectives, from paying off high-interest debt to buying a home, shape how your progress is scored.

Your Financial Coach: Powered by AI
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Underpinning this system is the DIY Financial Coach, an AI-driven support system that helps you set goals and take action. The process starts by understanding your unique profile—age, income, credit access, dependents, attitudes, and risk preferences—and helps you set goals that are personalized and achievable. These aren’t generic tips. They’re task-oriented action plans based on your real goals and real numbers. You might be working to pay off a $5,709 credit card, build up emergency savings, or start auto-investing. Your progress toward these goals also feeds into your DIY Finance Score.

Cash Flows & Transformations

Every dollar tells a story. The DIY Finance Score tracks how money flows through real life—from income to expenses to debt, savings, and long-term security. Your monthly cash flows—income, essential expenses, periodic expenses, required debt payments, and lifestyle spending—are used to show where your money is going. Based on this, you can identify extra funds and route them into common buckets: Reduce Debt, Auto Invest, or Save Cash. These aren’t just theoretical options—they’re recommendations made by your AI Coach based on your unique situation and goals.

Your best next step starts now—let’s go.