SAF NOW

Stay connected to the floral industry with SAF NOW,, the official mobile app of the Society of American Florists (SAF).

SAF NOW, is your year-round mobile hub for the floral industry. Designed for SAF Members and floral professionals, the app brings together industry news, education, networking, events, and business resources in one convenient mobile experience.

Whether you’re a retail florist, event florist, wholesaler, grower, supplier, importer, or industry partner, SAF NOW,  helps you stay informed, build valuable connections, and discover new opportunities to grow your business.

With SAF NOW, SAF members can:

- Access SAF events, meetings, and conference information
- View event schedules, speakers, exhibitors, and attendees
- Connect with floral professionals across the industry
- Participate in discussions and member communities
- Stay up to date on industry news, trends, and announcements
- Access educational resources and business tools
- Receive important notifications and updates
- Access member-exclusive content and benefits

 brings together the people, knowledge, events, and resources that help floral businesses thrive—all in one place.

About SAF: The Society of American Florists (SAF) is the national trade association representing all segments of the U.S. floral industry. Through advocacy, education, networking, and business resources, SAF helps floral professionals build stronger businesses and advance the floral industry.