Mother's Day Walk

About Mother's Day Walk

Join the Million Steps to Mother's Day! Download the mobile app, get your team together to start fundraising. However you choose to move, every step counts from May 1st - 8th, 2022 towards helping support life-saving breast cancer research!

Sign up your team, sign up yourself, donate and save lives!

Activity Tracking Functionality:
● Supports self tracking and/or integration with: Apple Health, Google Health, Strava, Garmin or Fitbit
● Track your activity by steps, distance or time
● Set activity goals by individual or at a team level
● View activity stats including what, when and for how long / how far
● Ability to edit / delete activity entry if it is not accurate
● Leaderboard of activity rankings for individuals and teams
● Set up challenges - streaks, steps or distance - for participants to join
● Earn badges along your journey for accomplishments


Fundraising Functionality:
● Set up a personal page or team page with real-time fundraising tracking
● Credit card option links to participant’s personal (or team) donation page via mobile browser
● View individual or team fundraising progress towards the goal
● Recruit team members quickly and easily with predefined messaging suggestions
● Follow other participants for healthy competition and to motivate each other
● Create personalized images with filters and stickers for social sharing
● Peer-to-peer fundraising functionality with predefined messaging suggestions
● Create scheduled posts for timely fundraising messaging
● Opt into schedules messages via Twitter and/or LinkedIn social channels
● Thank-you message templates for donations via social channels: LinkedIn, text, Twitter, native email, WhatsApp, Snapchat and Facebook

About Breast Cancer Society of Canada (BCSC)
BCSC is a registered, national non-profit charity dedicated to saving lives through breast cancer research. Established in 1991 by the Greenaway and Kohlmeier families in memory of Pam who died of breast cancer at 38 years old. We raise money to fund patient-focused research based on four divisions; screening and detection, precision oncology, treatment, and Patient-Reported Outcomes.

History of BCSC’s Mother’s Day Walk
The first Mother's Day Walk was held on Sunday, May 12th 1991. That day, Pam walked alongside her family and friends to raise funds for breast cancer research. Sadly, Pam passed away the following March, making that first Mother's Day walk the only event she would attend. Determined more than ever by their passion to end this disease, her family and friends have continued to devote themselves to her legacy.

About cleo
cleo, women’s fashion retailer and long-time partner of the Breast Cancer Society plays an important role by hosting in-store fundraising activities throughout the year. BCSC is extremely grateful for the generous support of cleo’s staff and its customers.