Irrespective of the industry, customers will not choose a particular product merely based on the price, nonetheless often on quality. According to some studies, customers are willing to pay a higher price for a product or service if they consider it as a well-made product that surpasses the quality standards.
Companies want to attain competitiveness with differentiation. This happens when there are distinctive qualities in a product that can not be imitated by rivals. A distinctive product can be patented in order to avoid other companies from replicating it for almost 20 years. This would mean that a company can sustain its competitive advantage for a long time.
if your people aren’t using their skills, in line with company strategy,...
Our vision is to become the lead Institute for providing demand driven...
The media greatly influences society. They inform people about what is happening....
Communication is the process of how we share information, whether it’s verbally,...
Communication is the process of how we share information, whether it’s verbally,...
Communication is the process of how we share information, whether it’s verbally,...
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