PPL

About PPL

Introducing PPL(People), the innovative Field Force Marketing Automation app that revolutionizes the way you manage and nurture your consumer relationships. Designed for businesses of all sizes, PPL offers a comprehensive suite of features to streamline consumer interactions and enhance your organization's efficiency.

Previously, consumer information used to be collected manually through activation or BTL 1 to 1 which had been a great struggle to monitor campaign details and to measure outcomes from it. So an end-to-end automated system has been introduced through our app ‘PPL’ which drives meaningful insights for activation and consumer contacts. At the core of PPL is its robust contact management system. This app allows you to centralize and organize all your consumer data in one secure location. From basic contact details to more intricate information, such as past interactions and communication preferences, PPL ensures that you have a complete view of your consumers. With this organized approach, you can provide personalized experiences, deliver exceptional customer service, and strengthen your relationships.

PPL excels in providing efficient and reliable auditing capabilities. It allows you to track and log various interactions with your consumers, such as calls, emails, and meetings. These audit features enable you to maintain a comprehensive history of consumer engagements, ensuring transparency and accountability in your interactions.

In addition to contact management and auditing, PPL offers robust collaboration tools. Whether you work individually or as part of a team, this app enables seamless communication and collaboration. You can assign tasks, share information, and monitor progress in real-time. By fostering effective teamwork and coordination, PPL ensures that everyone is aligned and working towards common goals.

PPL prioritizes data security and privacy. The app implements stringent security measures to protect your valuable consumer information. With encryption protocols and secure cloud storage, your data remains confidential and safeguarded against unauthorized access. Regular backups and data synchronization across devices ensure that your information is always up-to-date and accessible whenever you need it.

PPL seamlessly integrates with other productivity tools, such as a verification module where marketers can verify every contact made through tracking consumers with contact number and OTP verification, enhancing your workflow and eliminating duplication of efforts. Through PPL, field forces (FF) are guided by an automated communication module for contacting the consumers. Here one by one thing comes depending on the campaign type and contact module nature .Hence, systematic and a smooth flow of communication is ensured between a FF and a consumer in a contact. The contact and live location report of FFs will be generated automatically whenever making a consumer contact.

From the pool of FFs, a selected bunch with better performance will then be used to conduct extensive consumer surveys throughout the country. PPL system offers a national level or customized dashboard for measuring campaign progress, success and monitoring tracks of consumer contacts. In addition, PPL’s machine learning AI system measures the quality of contact by analyzing conversations and FFs app usage behavior pattern.

In summary, PPL is a highly-customizable, powerful marketing automation tool that helps businesses to monitor and optimize their field force performance, improve targeting and personalization, and enhance consumer experience. With its comprehensive contact management system, auditing capabilities, collaboration features, and robust security measures, it empowers businesses to optimize consumer interactions and drive productivity. Embrace PPL and unlock the full potential of your consumer relationships.