Rádio Digital Mix

Football on the Radio has much more emotion, as it is certainly the means of communication most connected to the sport. In addition, it is the only vehicle that reaches consumers anywhere: starting the day with the clock radio, being company at breakfast, on the bus and in the car on the way to work, in the restaurant, at lunch, at snack bar in the afternoon, in shops, at the bar's happy hour, in the evening at the meeting with friends, at the football stadium and on the farm and on the bicycle with the smartphone (owned by 51% of the population). Finally, the radio is the only vehicle that has an exclusive audience, ready to receive the message. Currently for 10 years Rádio Digital Mix is ​​a communication vehicle aimed at the popular segment and aims to bring news and musical terms, sports, entertainment and news. Digital mix's mission is to interact intensively with listeners, conducting promotions, retaining and also encouraging participation with messages via social networks.