CSupervisor

Key Performance Indicators or KPIs are always acts as real-time monitors and these should be responsible to provide enough insights, that support any management to judge their staff working in various positions in company. Development of KPIs is a science revolve around the management perspectives, how they want to evaluate the staff, what are the ground realities for them to judge.
To understand the KPIs or even before deciding the KPIs of supervisors, anyone should need to understand their job specification and description and roles of supervisor, to do it right, we have to understand merchandising & trade execution business first and importance of supervisors in this particular business, hence; here we are taking a practical example of Brand-Partners.
Brand-Partners© is merchandising agency preliminary focusing in retail execution & trade marketing, Brand-Partners© executing its trade excellence through 400+ sponsored merchandisers, they are the core trained team on ground and the front liner of company. They are covering almost 2000+ modern trade outlets throughout KSA, having experience to serve 1000+ brands, they are extremely experts, trained and very well connected to their business. They are the true asset of Brand-Partners© thus; its is important to manage them accordingly through well connected supervisors, to take-care their needs and improve their skills further.
To lead this topic Brand-Partners© usually promote their merchandisers to move-on to the next level of their career and serve the company as supervisors.
Their preliminary role is to provide the liaising between merchandiser and middle level management, they are having the accountability of the work done by the merchandiser within the field. Quality of work leads execution towards ultimate excellence and it can’t be achieved without having proper confidence of the work done by the merchandiser to supervise it.
Brand-Partners© studied the case and concluded that without having proper set of KPIs for supervisors to track their merchandisers or for middle management to track their supervisors on the field, it is worthless to decide either the merchandisers are controlling properly or supervisors are playing fair game.